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Out of office = free data

Jun 27, 2025

•

6 min read

Out of office = free data

Also: What AI search actually values.

Reel Axis
Reel Axis
Why your price isn’t the problem

Jun 20, 2025

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4 min read

Why your price isn’t the problem

Also: Anti-testimonials

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Reel Axis
Start using Spectrum Thinking

Jun 13, 2025

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5 min read

Start using Spectrum Thinking

Also: Reminder... B2B ads don’t have to be boring

Reel Axis
Reel Axis
Make relatable ads

Jun 6, 2025

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6 min read

Make relatable ads

Also: The truth about competition.

Reel Axis
Reel Axis
 You're not sending too many emails

May 30, 2025

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6 min read

You're not sending too many emails

Also: Don’t sleep on glossaries.

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Reel Axis
 Stop overengineering your pricing page

May 23, 2025

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5 min read

Stop overengineering your pricing page

Also: The best writing advice you’ll ever read.

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Reel Axis
How to dissect ads

May 16, 2025

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5 min read

How to dissect ads

Also: The B2B Trust Spectrum.

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Reel Axis
Right content, wrong voice.

May 9, 2025

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4 min read

Right content, wrong voice.

Also: This is what failure looks like.

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Reel Axis
Skip funnels. Build a magnetic field instead.

May 2, 2025

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6 min read

Skip funnels. Build a magnetic field instead.

Also: The one question you need for better positioning.

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Reel Axis
Why your welcome email isn’t working.

Apr 25, 2025

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6 min read

Why your welcome email isn’t working.

Also: This is why you should test everything.

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Reel Axis
What the hell is vibe marketing?

Apr 18, 2025

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8 min read

What the hell is vibe marketing?

Also: The CTA no one needs.

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Reel Axis
What Japanese philosophy can teach you about B2B marketing

Apr 11, 2025

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5 min read

What Japanese philosophy can teach you about B2B marketing

Also: Is your ad dying a slow death?

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Reel Axis
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Marketing Qualified - A Reel Axis Publication

Marketing Qualified - A Reel Axis Publication

Making B2B marketing less boring one weekly newsletter at a time.


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