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Are “third places” the newest marketing trend?

Feb 9, 2024

•

7 min read

Are “third places” the newest marketing trend?

Also: The “objection smasher”

Reel Axis
Reel Axis
The 95:5 Rule

Feb 2, 2024

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6 min read

The 95:5 Rule

Also: Food for thought.

Reel Axis
Reel Axis
So bad that it’s good

Jan 26, 2024

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7 min read

So bad that it’s good

Also: Think reviews don't matter? Think again.

Reel Axis
Reel Axis
The 2nd most important part of copywriting

Jan 19, 2024

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6 min read

The 2nd most important part of copywriting

Also: Are you a great B2B marketer?

Reel Axis
Reel Axis
To get results no one else is getting, do what no one else is doing

Jan 12, 2024

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5 min read

To get results no one else is getting, do what no one else is doing

Also: Go make this change to your website.

Reel Axis
Reel Axis
Why “distinctiveness” is so important

Jan 5, 2024

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7 min read

Why “distinctiveness” is so important

Also: When ChatGPT goes wrong.

Reel Axis
Reel Axis
Our 2024 Marketing Predictions

Dec 29, 2023

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13 min read

Our 2024 Marketing Predictions

Also: Avoid “dictionary words”

Reel Axis
Reel Axis
Santa, Coca-Cola, and the greatest marketing campaign you’ve never heard of

Dec 22, 2023

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7 min read

Santa, Coca-Cola, and the greatest marketing campaign you’ve never heard of

Also: How to win in Q5

Reel Axis
Reel Axis
What your marketing budget should look like in 2024

Dec 15, 2023

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8 min read

What your marketing budget should look like in 2024

Also: Your LinkedIn content strategy for 2024

Reel Axis
Reel Axis
Proof that “Dark Social” is real (and impacting your campaign analytics)

Dec 8, 2023

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7 min read

Proof that “Dark Social” is real (and impacting your campaign analytics)

Also: Landing page tip: strategically position testimonials

Reel Axis
Reel Axis
Why Spotify Wrapped is pure marketing genius

Dec 1, 2023

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8 min read

Why Spotify Wrapped is pure marketing genius

Also: some marketing gems from our swipe file

Reel Axis
Reel Axis
5 marketing lessons from the Thanksgiving Day Parade

Nov 24, 2023

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11 min read

5 marketing lessons from the Thanksgiving Day Parade

Also: What will spending look like in 2024?

Reel Axis
Reel Axis
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Marketing Qualified - A Reel Axis Publication

Marketing Qualified - A Reel Axis Publication

Making B2B marketing less boring one weekly newsletter at a time.


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