Also: the pros and cons of one-click registration links and why descending pricing pages might become the new norm.
Also: Why you should be sending lumpy mail
Also: How to write CTAs that convert like nobody's business
Also: some internet gems we found this week
Last week Google and Microsoft entered a full-on AI war. Also, 2 key lessons that every marketer can learn from this year's Super Bowl
Also: How to write better ChatGPT prompts & How to steal an audience on LinkedIn
Here’s what we discovered
It's all about understanding the lifecycle of a tactic
Our Team's 2023 Predictions
