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The zero-click search problem

Oct 31, 2025

•

6 min read

The zero-click search problem

Also: This investor chart is actually a marketing tool.

Reel Axis
Reel Axis
The backlink strategy hiding in plain sight

Oct 24, 2025

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4 min read

The backlink strategy hiding in plain sight

Also: Be more negative

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Reel Axis
The faceless marketer’s dream is almost here

Oct 17, 2025

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4 min read

The faceless marketer’s dream is almost here

Also: Steal these ad strategies

Reel Axis
Reel Axis
Free marketing real estate you’re ignoring

Oct 10, 2025

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6 min read

Free marketing real estate you’re ignoring

Also: Why some products feel “magical” (and others just... work)

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Reel Axis
Let AI roast your writing

Oct 3, 2025

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5 min read

Let AI roast your writing

Also: Most content audits totally miss the point

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Reel Axis
The science says your slides are boring!

Sep 26, 2025

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5 min read

The science says your slides are boring!

Also: 3 visual marketing lessons

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Reel Axis
B2B is asleep on distinctive brand assets

Sep 19, 2025

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5 min read

B2B is asleep on distinctive brand assets

Also: AI overviews are Google’s new “traffic tax”

Reel Axis
Reel Axis
Stop writing love letters to no one

Sep 12, 2025

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3 min read

Stop writing love letters to no one

Also: Use “calls-to-value”

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Reel Axis
The easiest way to pick your content style

Sep 5, 2025

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4 min read

The easiest way to pick your content style

Also: When basic wins

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Reel Axis
How to hack the world’s most expensive billboard

Aug 29, 2025

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4 min read

How to hack the world’s most expensive billboard

Also: What successful marketing actually looks like

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Reel Axis
Trigger the brain by drawing the pain

Aug 22, 2025

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5 min read

Trigger the brain by drawing the pain

Also: From our swipe file.

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Reel Axis
Proof that all the marketing “rules” are fake.

Aug 15, 2025

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5 min read

Proof that all the marketing “rules” are fake.

Also: This job post caused big buzz

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Reel Axis
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Marketing Qualified - A Reel Axis Publication

Marketing Qualified - A Reel Axis Publication

Making B2B marketing less boring one weekly newsletter at a time.


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